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Junior Marketing Coordinator


Junior Marketing Coordinator


Danica is considered to be a leader in wholesale fashion housewares. Our product assortment is an eclectic mix of kitchen and tabletop textiles, home accessories and giftware. We have a strong commitment to outstanding quality, service and design, which has made us a premiere source of wholesale home décor products for fifty years. If you're looking to work for a company with a culture as vibrant as the products it produces, Danica is the place for you.


Are you interested in textiles, home décor, stationery and gifty things? Do you have a passion for customer experience and executing great strategy? What about a love for beautifully-designed content? We are looking for a Junior Marketing Coordinator to join our team. As a B2B company, your role will be to provide the best possible customer experience to our retailers through various channels, both online and offline. You will work closely with the Marketing Supervisor to build, test and execute campaigns with the goal of building trust and loyalty within our customer base. We have a family of brands under the Danica umbrella and it will be your role to ensure each brand identity is communicated clearly across multiple platforms. You will be working with the Sales team to ensure goals are aligned and messaging is consistent. You will also be collaborating with the Graphics team on various design projects. From coordinating email marketing to creating web assets, analyzing campaign results to managing media requests, this role is multi-faceted and requires someone with a diverse skill set. We are looking for a true go-getter, someone who is resourceful and an articulate verbal and written communicator.

This position is located in Vancouver, BC.

Responsibilities
• Create and schedule email marketing campaigns, using both graphic and copywriting skills
• Update and manage customer lists for email and print mailings
• Implement A/B testing on digital platforms including, but not limited to, email marketing, ecommerce, and social media
• Assist with execution and styling of photo and video shoots
• Edit photos, while ensuring look and feel are consistent with brand
• Create and schedule social content for Instagram and Pinterest, while also monitoring paid social ads
• Respond to comments and messages on social platforms, ensuring both customers and consumers receive quality and timely responses
• Create and upload web assets on a weekly basis
• Write engaging copy across multiple channels
• Coordinate online merchandising on product and collection pages, including images and descriptions
• Coordinate media requests and submissions, both digitally and physically
• Create advertising for trade media publications
• Coordinate mailings including, but not limited to, seasonal catalogues, press/media kits, media samples, influencer packages and giveaways
• Assist with tradeshow marketing opportunities including, but not limited to, press kits, press releases, product submissions, and vendor portals
• Build reports on KPIs to be reviewed and shared by Marketing Supervisor
• Support Graphics team on various design tasks

The Ideal Candidate Has
• A degree or diploma in marketing or communications with design experience
• Understanding of B2B environment, specifically involving lifestyle product and brands
• Experience with Mailchimp or other email marketing software
• Experience working with digital ecommerce platforms
• Experience with social media channels, including paid advertising and analytics
• Understanding of Google Analytics and SEO
• Proficiency in Adobe CC (InDesigns, Photoshop, Illustrator, Bridge)
• Knowledge of HTML and CSS
• Working knowledge of MS Office (Work, Excel, PowerPoint)
• Excellent time management and organizational skills
• Excellent written and verbal communication skills
• Extraordinary attention to details and excellent problem solving skills
• A well-curated portfolio reflecting skills and proficiencies
• A passion for cooking/baking and home decor!


How To Apply
Get ready. Get set. Tell us about yourself. We want to hear what makes you the hands-down, no-doubt-about-it, ideal candidate for addition to the Danica team. Use your cover letter as a vehicle to tell us about the special attributes you possess that will add some extra flare to the Danica dynamic.

Please send resumes with salary expectations to [email protected] (no calls please). Please ensure that “Junior Marketing Coordinator” is in the subject field of the email. Danica is an equal opportunity employer.

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